Building the Future ofSaaS Innovation

The Problem: In 2020, Shafqat Ullah was building his first SaaS product. Like many founders, he faced the brutal reality of bringing an idea to life without proper validation tools or clear metrics to guide his decisions.

Shafqat spent months building features that users didn't want, pricing his product incorrectly, and watching potential customers churn without understanding why. The existing tools were either too expensive, too complex, or designed for enterprises with massive budgets and technical teams.

"I was flying blind," Shafqat recalls. "I needed simple tools to validate my ideas, calculate meaningful metrics, and make data-driven decisions. But everything available was built for people who already had successful businesses."

After countless sleepless nights and failed experiments, Shafqat realized he wasn't alone. Thousands of aspiring entrepreneurs were facing the same challenges - brilliant ideas dying because founders lacked access to the right tools and insights at the right time.

The Solution: SAASWISE was born from this frustration. What started as a personal need became a mission to democratize SaaS development by providing free, powerful tools that every entrepreneur could use to validate ideas, calculate key metrics, and build successful products.